Saturday, September 24, 2022

Johnnie Walker Celebrates ‘Game of Thrones’ Legacy with New Whiskies

TELEVISIONHBOJohnnie Walker Celebrates 'Game of Thrones' Legacy with New Whiskies
Image Courtesy Johnnie Walker

Johnnie Walker and HBO have partnered to celebrate the legacy of Game of Thrones with two new Scotch whiskies. A continued collaboration, the limited edition whisky blends are inspired by the iconic and powerful House Stark and House Targaryen. These are successors to the White Walker by Johnnie Walker limited edition blend launched in 2018.

Be they in conflict or harmony, Game of Thrones is a tale of two great houses represented by two ancient creatures. House Stark is descended from the First Men, Rulers of the North and builders of the wall who thrive in the frigid climate of the Direwolf. House Targaryen is the noble family of Valyrian descent, and the first royal house of the Seven Kingdoms. Fire coursing through their veins is made flesh in the form of their dragons.

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From House Stark comes A Song of Ice and from House Targaryen A Song of Fire. These two whiskies celebrate the dynamic relationship between the houses, represented by their house sigils, the Direwolf and the Dragon, adorning each bottle. As another nod to the two houses complex interactions, Johnnie Walker’s iconic Striding Man uncharacteristically faces backwards on the A Song of Fire bottle, creating a face-off with the Striding Man on the A Song of Ice bottle when paired side-by-side.

“Johnnie Walker A Song of Ice and A Song of Fire perfectly capture the essence of House Stark and House Targaryen, from the bottle designs to the unique Scotch whiskies within. Each new blend brings to life a different profile of flavors – one crisp and clean, the other rich and spicy. We hope people enjoy trying both while reliving the series with friends,” said Sophie Kelly, Senior Vice President, Whiskies Diageo North America.

Johnnie Walker A Song of Ice features single malts from Clynelish, one of Scotland’s most northern distilleries, and exudes a crisp, clean taste like the unforgiving force of ice that shapes mountains and stops rivers. The new blend has an ABV of 40.2% and the bottle design evokes an icy setting with frosted blue and gray colors inspired by the North, known for its cold winters and frozen landscapes.

Johnnie Walker A Song of Fire is rich and spicy, boasting flavors of subtle smoke from the peated malts of the Caol Ila distillery with an ABV of 40.8%. Inspired by the dragons of House Targaryen, feared for their fire breathing, the bottle design evokes a fiery setting with deep-red colors.

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“The Game of Thrones audience continues to both engage with the culture fostered around the series and look for the special collectibles that let it live on. After seeing the excitement there was for White Walker by Johnnie Walker, we are thrilled to celebrate the end of an epic tale by offering more quality whisky for fans of the show and whisky enthusiasts to collect and enjoy,” said Jeff Peters, Vice President, Licensing & Retail at HBO.

Johnnie Walker A Song of Ice and Johnnie Walker A Song of Fire will be available nationwide now and  will be available globally beginning Oct 2019 wherever fine spirits are sold until supplies last.

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